CASE STUDYFAMFA

Total Digital
Transformation

How we helped FAMFA restructure operations, optimize distribution, and connect the healthcare ecosystem through advanced technology.

Operational Excellence (OE)

We implemented a complete restructuring of the pharmaceutical operations, standardizing logistics and warehousing processes to meet GSP/GDP standards. This foundation ensures efficiency and compliance at scale.

    Warehouse Layout Optimization
    Standard Operating Procedures (SOPs)
    Inventory Flow Management
ASO
98%
+12% vs last month
PC
85%
+8% vs last month
LPPC
4.2
+0.5 vs last month
Focus SKU
12
+3 vs last month

RTM & SFE Strategy

Redefining Route-to-Market (RTM) and Sales Force Effectiveness (SFE). Our strategy empowers the sales force to enhance their capabilities, significantly improving customer care efficiency and driving key performance metrics.

    Market Coverage Expansion
    Boosted ASO, PC, LPPC & Focus SKU
    Enhanced Sales Force Capability

Smart Distribution Management System Ecosystem

Complete control over the distribution channel. Real-time tracking of sales activities, route compliance, and market coverage.

Map Background
Pharmacy A
Checked-in
Clinic B
Checked-in
Hospital C
Checked-in
Pharmacy D
Checked-in
Drugstore E
Checked-in
Live Field Activity
Active Agents142
Check-ins Today1,893

Competency Development

Empowering the workforce with specialized training programs. We developed a comprehensive competency framework covering product knowledge, pharmacy care processes, and soft skills.

Product Mastery

Deep dive into pharmacological properties

Service Excellence

Standardized care for pharmacies

Sales Skills

Consultative selling techniques

Leadership

Management training for supervisors

MgmtSkillsKnow-ledge
MRSSASMRSMNSM
Product Knowledge
Sales Skills
Leadership

Strategic Intelligence

Turning data into decisions. Our BI system monitors strategic indicators to drive business growth.

Revenue Growth

+145%

Market Penetration

85%

85%

Customer Retention

92%

portal.ammedtech.com
▲ PANADOL +2%▼ ASPIRIN -1%▲ VITAMIN C +5%▲ AUGMENTIN +1.5%▼ BERBERIN -0.5%▲ PANADOL +2%▼ ASPIRIN -1%▲ VITAMIN C +5%▲ AUGMENTIN +1.5%▼ BERBERIN -0.5%
Order #8821 Confirmed
Estimated Delivery: 2h

B2B Trading Portal

A dedicated exchange platform for distribution partners. Pharmacies can proactively track delivery routes, check real-time pricing, and manage orders seamlessly.

    Real-time Price Updates
    Live Delivery Tracking
    Automated Ordering System

Halo Doctor Network

A revolutionary platform maximizing healthcare potential.Doctors can utilize their spare time to provide care for nearby patients.Patients can easily find professional medical services and standardized medication consultation in their vicinity.

Dr. Minh
Available
Dr. Lan
Available
Dr. Hung
Busy
Patient A
Needs Care
Patient B
Needs Care
Medical Match Found
Dr. Lan is 0.5km away and available for immediate consultation.